Drive business outcomes with better media quality
OCTOBER 17 – OCTOBER 20 | MARKET LINE LOWER EAST SIDE
In the age of social media, it’s crucial that your global brand’s message thrives between selfies, posts, and stories. Given the explosive growth of user-generated content on social live feeds, marketers want to rest assured that social live feed environments are brand safe and suitable.
Join IAS’s Lisa Utzschneider, TikTok’s Jorge Ruiz, and Publicis’s Shelby Saville as they discuss building trust & transparency in the live feeds of social platforms and why media quality matters.
Chief Executive Officer, Integral Ad Science
Global Head of Marketing Science, TikTok
Consumers are shifting their digital habits to audio, and advertisers are following closely behind.
As advertisers continue to invest in digital audio advertising, media quality assurance is necessary to ensure that ads are audible and free from invalid traffic. Join IAS, Spotify, Magna Global, and Johnson & Johnson as they discuss brand safety and suitability for podcast advertisers. We’ll hear why media experts prefer programmatic ad buying for digital audio and the importance of third-party verification for audio advertisers
Chief Commercial Officer, Integral Ad Science
Vice President, Global Digital Partnerships & Media Responsibility, Magna Global
Director, Global Advertising Brand Safety, Spotify
Senior Manager, Brand Safety & Marketing Data Compliance, Johnson & Johnson
In this CTV fireside conversation, Alysha Dino, Publisher Development Director at Publica, will be joined by Matthew Jamison, Group Vice President of Digital and Demand Partnerships at DIRECTV Advertising, to talk about the growing AVOD and FAST streaming ecosystem and the role of programmatic technology in the future of TV advertising.
Group Vice President of Digital Demand Partnerships, DIRECTTV Advertising
Drive business outcomes with better media quality
IAS expands partnership with TikTok to include media quality measurement
Audio is evolving, and the advertising industry is following suit
How to optimize ad spend and tap into the power of context
Brand safety, suitability, and targeting for podcast advertisers
IAS is helping the industry tackle connected TV concerns head on
1Hd- 50, 010 Avenue, NY 90001
United States
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com
1Hd- 50, 010 Avenue, NY 90001
Australia
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com
1Hd- 50, 010 Avenue, NY 90001
United States
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com
Name: Ronaldo König
Phone: 009-215-5595
Email: info@example.com